Headshot of Joanna Sterling
Headshot of Joanna Sterling


Joanna Sterling

UX Researcher

I am a quantitative UX researcher on the Newsfeed Integrity team specializing in misinformation. Prior to starting at Facebook, I worked as a postdoctoral fellow at Princeton’s public policy school focusing on problems related to collective beliefs and political polarization. Before that, I completed my PhD at NYU. My research there combined experimental methods, social media data and quantitative text analysis to measure the cognitive and motivational underpinnings of political ideology and communication.


Misinformation, political ideology, polarization, communication, social fabric and quantitative text analysis